---
title: "Pawstruck"
url: https://www.uncap.com/work/pawstruck
author: "Denis Dyli"
published: 2025-09-17
updated: 2026-10-28
summary: "Uncap migrated Pawstruck from Magento to Advanced Shopify within 45 days, moving all website data and customer information, redesigning the site, and adding subscriptions and a simplified product finder. Pawstruck makes made-in-the-USA pet food, chews and supplements free from preservatives and additives, and its legacy platform had slow load times and a poor user experience."
---

# Pawstruck

> Uncap migrated Pawstruck from Magento to Advanced Shopify within 45 days, moving all website data and customer information, redesigning the site, and adding subscriptions and a simplified product finder. Pawstruck makes made-in-the-USA pet food, chews and supplements free from preservatives and additives, and its legacy platform had slow load times and a poor user experience.

### The Who

Born out of its founder’s frustration with the lack of quality options, Pawstruck sets the bar with made-in-the-USA pet food, chews and supplements all made free from preservatives and additives. Tired of ingredient lists reading like prescription drug labels, the company created an all-natural line of healthy pet foods made from beef, pork and meat any pet owner (and furry companion) can feel good about.

### The Problem

Like the pet food industry, Pawstruck’s website was outdated. The brand’s legacy platform created slow load times and a poor user experience. It was ruff.

### The Solution

After Pawstruck’s [Magento to Shopify migration](/migration/magento), the website was completely redesigned for improved functionality and design. On top of that, the addition of subscription functionality and a simplified product finder boosted the website’s traffic and conversions. What a good boy website.

### The Results

- Migration of all website data and customer information from Magento to Advanced Shopify, a more stable and scalable platform
- A better designed and more functional web experience with improved traffic metrics
- Implemented subscription capabilities for increased recurring revenue
- Completion of the project and achievement of goals within 45 days

> "Uncap has consistently surpassed our expectations. From their exceptional eCommerce development to their user-friendly design, they have helped us take our online business to the next level. As someone who has limited technical experience, I was worried that we would have trouble finding an agency with the expertise we needed in a price range that we could afford. Lucky for us, we've found Uncap. If you are in need of any sort of website development/design, I highly recommend giving Uncap a chance. " Kyle Goguen, Founder & CEO

## Frequently asked questions

### What did Uncap build for Pawstruck?

Uncap migrated all of Pawstruck's website data and customer information from Magento to Advanced Shopify, completely redesigned the site, and added subscription functionality plus a simplified product finder.

### How long did the Pawstruck migration take?

The project was completed, with its goals achieved, within 45 days.

### What kind of business is Pawstruck?

Pawstruck sells made-in-the-USA pet food, chews, and supplements that are free from preservatives and additives.

### What changed after the move to Shopify?

Pawstruck gained a more stable and scalable platform, a better designed and more functional web experience with improved traffic metrics, and subscription capabilities for increased recurring revenue.