One Shopify.
Two buying models.
Upgrade the Shopify you already run and switch on B2B primitives — so one operation serves consumer and trade from a single catalog and backend.
Choose Unify when you're already on Shopify and ready for B2B.
DTC is live, trade isn't
You're live on Shopify for DTC and now selling to trade through email, spreadsheets, or a bolted-on second system.
B2B without a second platform
You want wholesale buyers on account-specific catalogs and pricing — without standing up and maintaining a separate platform.
One shared operation
You need both buying models to share one catalog, one inventory, and one backend, so they never fall out of sync.
How the engagement runs.
A fixed, senior-led path from where you are to live — no surprise invoices, no junior hand-offs.
Assess
We review your current Shopify setup, catalog, and trade workflow to scope exactly what switching on B2B requires.
Configure B2B
We turn on Shopify's native B2B primitives — company accounts, price lists, payment terms — mapped to how you actually sell.
Connect
Account catalogs, self-serve reordering, and terms wired into the store, synced with the systems you already run.
Roll out
We migrate trade accounts onto self-serve and hand your team a single operation running two buying models.
What's in your hands at the end.
Concrete deliverables — not a deck. Everything below ships as part of the engagement.
B2B switched on
Shopify B2B live alongside your DTC store.
Company accounts
Real accounts for your trade buyers.
Price lists & terms
Account pricing and payment terms.
Account catalogs
Assortments specific to each buyer.
Self-serve reorders
Buyers reorder without a rep.
One backend
B2C and B2B share a single catalog.
Accounts migrated
Trade buyers moved onto self-serve.
Systems synced
Connected to the tools you already run.
Week by week.
A 4–8 weeks engagement, phase by phase. Real dates flex with scope — this is the shape of it.