KBS Golf Shafts
Powering business expansion through Unified Commerce: B2C, B2B, POS
The Who
KBS Shaft, founded by master shaft designer Kim Braly, is a prominent golf shaft manufacturer recognized for precision engineering and exceptional performance. Trusted by both professional golfers and enthusiasts, KBS develops innovative steel and graphite shafts that prioritize feel, consistency, and results for players of all skill levels.
The Problem
KBS Shaft previously relied on WooCommerce for their online store, but found it limiting as they grew. They needed a more robust e-commerce solution that could provide a modern, user-friendly website with B2B functionality and seamless ERP integration. This would allow them to scale effectively, better manage operations, and support overall business growth.
The Solution
Uncap created a cutting-edge website for KBS Shaft utilizing Shopify’s most advanced features, incorporating modern design principles and best-in-class user experience. In addition to a refreshed D2C storefront, Uncap delivered a unified commerce solution that streamlines KBS’s D2C, B2B, and POS operations into a single platform. This seamless integration with their Oracle ERP ensures synchronized data and efficient workflows, supporting KBS’s expanding business needs now and into the future.
The Results
- Full <a href="/migrations">migration</a> from WooCommerce to Shopify Plus
- A new, exceptional design with a modern user experience
- Unified Commerce with D2C, B2B, and POS all in one
- Direct integration with Oracle ERP
- Integrated systems with additional marketing tools
Answers, before you ask.
What did Uncap build for KBS Golf Shafts?
A full migration from WooCommerce to Shopify Plus with a modern design, delivering a unified commerce solution that streamlines D2C, B2B, and POS operations on a single platform.
What ERP was integrated with the KBS store?
The Shopify Plus platform was directly integrated with Oracle ERP for synchronized data and efficient workflows, alongside additional marketing tools.
Why did KBS move off WooCommerce?
WooCommerce became limiting as the company grew. KBS needed a more robust solution with B2B functionality and ERP integration to scale, manage operations, and support growth.
What kind of company is KBS?
KBS Shaft, founded by master shaft designer Kim Braly, is a golf shaft manufacturer making steel and graphite shafts trusted by professional golfers and enthusiasts.
